Beverage Industry

Learn about Strategy, Operations, Sales, Distribution, Marketing and News surrounding the Beverage Industry and Energy Drink, Vitaminwater, High End Water, Sodas, etc.

Saturday, June 28, 2008

More Energy Shots

These past few months I’ve been approached by at least 30 new Energy Shots wanting help, marketing, strategy, sales or distribution. The difference between shots and energy drinks is large. The number one advantage of Energy Shots is the type of distribution they require. Energy Drinks need specialty beverage distributors because of their size and weight. Shots on the other hand can be distributed by wholesalers and small distributors. You can even drop ship shots and still make a decent margin.

Stay toned form much more information in the coming weeks on this wonderfully profitable new category.


Thanks,


Jorge Olson

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Tuesday, May 06, 2008

Energy Shots are Big

The 2 oz. Energy Show comes in a small package but it is showing BIG sales. It is the hottest part of the energy drink and new age beverage category at the moment. I’m currently working with a few companies on developing and selling their shots. Our goal is to reach 100,000 stores as soon as possible.

Many large beverage companies are already going into the shot business. You’ll be surprised who they are when we announce it.


Thanks,

Jorge Olson

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