How to Start Your Energy Drink Company in 2 Weeks
December 8, 2008 by Jorge Olson · Leave a Comment
Many people want to start their energy drink company and spend dozens of hours surfing the net and calling companies all around the USA to see how to get started, how to get all the ingredients, how to label, buy cans or bottles and how to bottle.
The problem is there is no real information out there on how to actually start your energy drink company. Suppliers are now asking you for large amounts of money just to speak with you because of the demand they have and lack of time. What can you do as an entrepreneur?
The first thing you should do as an entrepreneur of Energy Drink Beverages is focus on the most important points of creating your company. These points will include:
Beverage Development: including flavor, formulation, label, package (like a can or a bottle), and size (the best is 16 oz).
Production: Where will you produce your energy drink, what is the price per case with what minimums, how to warehouse it and where, shipping costs.
Marketing: How is your product different from the rest? Your differentiator can be taste, packaging, ingredients, or sales strategy. Who is your customer and how will you sell to them? How will you let the distributors, retailers and consumers know about your product? What is your budget per store and per case?
Sales & Distribution: How will you sell your product to wholesalers, distributors, retailers and consumers? What are your pricing models for every level of sales? How many salespeople will you need and where? How many accounts will you open per city and how?
Exit & Business Strategy: How much money will you need? Do you have to raise money through investors? Will you sell the company? When will you sell it? How much money will your company make per year for the next 3 years? What are those numbers based on? How many accounts per day will you open to achieve these numbers?
We all see how Red Bull, Monster Energy Drink, Rockstart Energy Drink and other products like Sobe, Hansen’s products, Full Throttle, Noz and all the other energy drinks are growing. We see them in supermarkets, convenience stores an now in different types of retail stores. We’ve seen how these companies grow at up to 100% every year. The question is how can entrepreneurs start and do the same with their products. Or in many cases entrepreneurs don’t want to grow exponentially from the start and would like to sell to local stores in their town or in their city.
How can you start? Who can help? Who has done every level of beverage development, distribution and sales? We have! We can help you from start to finish with your product.
These are just a few points that you need to explore when starting your energy drink company or any beverage company. The points can be the basis for your business or operational plan.
If you are ready to start your energy drink or any other beverage NOW we have a new plan to help you start in just a few days and be ready with your product quickly. For full details call Carlos Lopez at (619) 921 3124
Teleseminar on How Energy Shots Will Take on Energy Drinks & New Age Beverages
December 2, 2008 by Jorge Olson · Leave a Comment
Energy Shots are the new best seller in the Energy Drink and Beverage Industry World growing by up to 100% per year and making a big splash in Wholesale and Retail Sales and becoming the new darlings of distributors and convenience stores. This Teleseminar explores how to launch your own energy shot.
Teleseminar shows how Energy Shots are new best selling part on Energy Drinks and New Age Beverages. Learn how to develop your own energy shot as well as different channels of sales and distribution.
The Teleseminar will be held on Wednesday December 3rd at 3 PM PST / 6 PM EST and will be available free of charge to all listeners by phone or by listening on the web. The conference will last for 45 minutes.
The subjects covered will include: How to develop your own energy shot and how much money do you need. – Why is this category growing so much and so fast. – How to wholesale and sell your energy shots to distributors, convenience stores and supermarkets. – Alternative ways of selling energy shots. – Exporting your products to other countries like Mexico.
Teleseminar Details:
- Day: Wednesday December 3rd at 3 PM PST / 6 PM EST
- Dial In Number: Call-in Number: (347) 884-8982
- Listen on the Web: http://liquidbrandsmanagement.com/beverage-university/beverage-business-teleseminar/
This Teleseminar will be hosted by Jorge Olson and Carlos Lopez of Liquid Brands Management using a Talk Radio format. Listeners will be able to ask questions via chartroom and get them answered on the call.
Jorge Olson, co-founder of Liquid Brands told us “It is exciting to speak about Energy Shots and what they can represent for new and existing companies, entrepreneurs and investors”. He continued by stating “Energy Shots are one of the fastest growing categories in all of consumer goods and especially in the energy drink and new age beverage category and there is a small window of opportunity to exploit this niche”.
About Liquid Brands Management, Inc.
Liquid Brands is a beverage development and consulting company as well as a beverage incubator helping companies, entrepreneurs and investors start, develop, launch, market, sell and distribute their beverages and other consumer goods products. The company is based in San Diego, California and it is sough after by new and existing companies wanting to start or grow their business. As expert strategists and marketers they help with marketing strategy and distribution development at a national or regional level.
Contact:
Carlos Lopez
Liquid Brands Management, Inc.
Phone: (619) 921 3124
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